Facebook zet een nieuwe stap in mobile
Dated Sunday December 4, 2011
Facebook ging onlangs een partnerdeal aan met Vitrue. Door de samenwerking wordt het nog makkelijker om een doelgroep mobiel te bereiken door middel van Facebook. Vitrue stelt klanten in staat een volledige mobiele applicatie te bouwen achter een Facebook tab. Door de samenwerking met Facebook is deze tab volledig geïntegreerd met Facebook. Zowel in de uitstraling als in functionaliteit.
“We clearly believe that mobile is the future, as mobile-enabled devices, particularly smartphones, are set to continue aggressive growth and consumer adoption. Working with our partner at Facebook, Vitrue has been focused on integrating mobile-specific technologies within our platform to allow our clients to better connect, reach and engage with their social-mobile consumers,” aldus Reggie Bradford, CEO & Founder van Vitrue. “In the near future, mobile devices will be the preferred and primary means of social communication and marketers need to prepare for that by having the right partners, strategies and technologies.”
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