 Webapps Online |
Webapps Online
Categorie : Website conversion rates
When we talk about launching a website, we mean we want the number of visitors and sales / subscriptions to go in to orbit. You did not start a website to look yourself everyday, you want to be noticed and to be succesful. But how to do it? Get a seo-expert on board? Spend hours a day on social media? By yourself to fame using adwords or other ad platforms? There are a thousand different opinions on this, and you will have to find out for yourself what works. Try out every option for a while and check the results. Continue on with most promising solutions and keep refining. Work on this untill you have found the channels that get you to success in the fastest or the cheapest.
We all love to improve sales. In order to improve the sales on our website we improve the traffic to our website. One popular way of increasing the traffic is the use of Addwords. Using adwords will improve the traffic to your website, but will it improve sales? You know how much the ad campaigns are costing you, but do you know how much they bring you? To find the answer to this you need to know the conversion rate of your adwords campaings. Once you know the conversion rate, you can use the following formula the get the cost for adword per order:
You have a reasonable idea of how many new subscribers your blog of how many customers your web shop has on a weekly basis. If you use a statistic program, like Google Analytics, you also know how many visitors your website gets every week. Only a few percent of these visitors become subscribers or customers. This percentage is the conversion rate of your website.
The usability of a website is a key component of the user experience of your website. Whether or not a visitor can easily find what he or she was looking for within a few seconds will make or break a website. When on the internet, people are impatient and used to easy navigation. And with a little help of Google, it is easier to look for your competitors then work their way through a slow or otherwise unusable website. Your website needs to be fast, easy and consistent!
Forms are a essential tool for communicating with your visitors on your website. Sadly forms are often set up incorrectly, detering the visitor from using them. A few tips to improve the conversion rate of your forms: